Heart of Gems

Elizabeth Jefferson
La Jolla , CA
Inventory Reduction! Many items at below cost!

Ruby Lane Exclusive since 2015

Curated Timeless Vintage Designer Costume and Silver Jewelry!


About Heart of Gems

Our Service Pledge
You will be treated with the utmost respect while in our store. We respond to all orders within 24 hours and guarantee the authenticity of all items. If you don't absolutely love your purchase, returns are always accepted.
About Us
Updated 2020 - April

I am currently spending my days working as an infection preventionist at a hospital in San Diego California during the covid-19 pandemic. Please respect social distancing and stay safe. I am still checking my store during this busy time and remain open for business.

I thank my customers from all around the world for their support! My Heart of Gems vintage jewelry business is a strong passion of mine! I have a huge library of vintage jewelry books and often frequent estate sales and flea markets all around Southern California. I have developed a reputation of being a vintage jewelry expert and often get calls from sellers wishing to find a good home for their loved one's jewelry. During the day I work as a Infection Preventionist at Scripps Memorial Hospital in La Jolla. I work hard to prevent hospital acquired infections and patients' successful recovery. I am a trained scientist with a Ph.D. in medicinal chemistry. Costume vintage jewelry is an area where I can explore my creative side as well as bring joy to customers from around the world.

I was very happy when some of Heart of Gems' jewelry was worn by on Emmy nominated actress Melora Hardin in a photo shoot that appeared in Fine Magazine (volume 10, issue 11). I still have some of the jewelry in my shop that appeared in these photos along with the photos of Melora Hardin. I am looking forward to providing jewelry for many more magazine photo shoots.

Heart of Gems has also started collecting Scandinavian vintage sterling jewelry over the last few years. Georg Jensen and Anton Michelson are two of my favorites. You will find new pieces from these world famous silversmiths in my shop all the time.

Customer satisfaction is most important to me. I describe my items as accurately as possible and all items arrive in well-packaged gift boxes. If there is anything I can do for you, please do not hesitate to contact me. I look forward to making my customers very happy for many years to come.

With much love, respect and appreciation ~ Yours sincerely, Elizabeth

*Elizabeth is a current member of Costume Jewelry Collector's International.

** Please "Like" me on Facebook! You can find me if you search "Heart of Gems". I currently have over 2,600 fans. I will be posting not only important store updates on this page, but snippets of information about costume vintage jewelry and collecting. You will also get to know me personally and hopefully I can get to know you with your comments.

What my customers are saying about Heart of Gems....

The beautiful Georg Jensen earrings arrived safely yesterday. I have always admired the design of Jensen, and when I saw the price of these drop to $65, I knew they were mine. You can feel the quality by just holding them. I love them! They went to a good home where they are appreciated and will be worn.
Hope you have a wonderful holiday season, and I look forward to purchasing more from you on Ruby Lane.

Thanks for such quick delivery. The ring came and it's even that
much more beautiful than the photo or my imagination. Many, many
thanks! And happy holidays to you and your family as well.
- Vicki Kasabian

I just received the ART earrings and I could not wait to tell you how much I love them!!! They are everything I was hoping they'd be and more.But I also could not wait to thank you for the lovely note, the attention to detail in packing the earrings so that they would arrive safely to me, the choice of paper, baggy, ribbon, the beautiful box you probably designed yourself!
It was a lovely and unforgettable experience to have purchased these earrings from you. Oftentimes merchants forget they're dealing with treasures of time past and that these treasures need to be treated with care, style and class. You had everything in the mix and more! I appreciate it very much!I will leave a glowing review of this transaction with RubyLane and I will keep my eye on your e-stores. Thanks again for making this purchase such a wonderful experience.
- Angelica

the earrings just came and they are amazing! Thank you very much
for the great package, many greetings
-from Greece, Mina

Just wanted to let you know that the yellow enamel earrings arrived safely, and I love them. I really like that they are small. They are so dear. I will enjoy wearing them.Hope we can do business again on Ruby Lane.

Just received my earrings this afternoon and wanted to compliment
you on my transaction. Your attention to detail did not go
unnoticed -- from the fast shipping and your beautiful packaging
to your thoughtful handwritten thank you note. I'm looking
forward to future purchases from your shop and wish you much

Another pair of great earrings! Very pretty and I think will be
comfortable. And as always, thank you for sending them so
quickly and so well packaged. Again, almost too pretty to open.
What is it with us girls wanting pretty wrapping and packaging.
Even though we know what is in the package and are going to tear
into it, it is always fun to open a pretty package!
- Camille

I received the beautifully wrapped Monet bracelet, earrings and
lariat jewels. I have never seen a set more lovely than these
pieces. In mint condition and just gorgeous!
I felt as if it were my Birthday unwrapping these pieces. So
sweet of you to send a copy of the magazine along with the
jewelry. This is a timeless set that I will enjoy wearing for
years to come. Thank you again for the truly exquisite Monet set
and for the special touches that made it's arrival so special. I
will be watching your site for other items. Blessings & Many

I just wanted to let you know that my Monet red/gold earrings
arrived safe and sound today. Thank you for sending them so
quickly. I think I am going to really like them. They are very
pretty, classy and very comfortable. Can't wait till I can wear

I am very pleased to confirm that the beautiful Ciner earrings arrived late last week here in Melbourne, Australia.
We clear our PO Box every weekend, and I was thrilled when my husband returned home with your parcel. The earrings are in beautiful condition and I am really delighted with them. They have already had one ‘outing’ on my ears and I hope to wear them again on Christmas Day.
Thank you for taking such care in packing them, and thank you also for your lovely card. It has been a pleasure to purchase from you, and I wish you the warmest of season’s greetings as well as many more successful sales on Ruby Lane.
- Norma

Just wanted to let you know that my Avon Roman Holiday earrings
arrived safe and sound yesterday. Thank you for sending them so
quickly and well packaged (as you always do). I am going to have
fun wearing them. Yesterday I wore my newest Givenchy earrings I
ordered from you last month and received several compliments!
- Camille

Thank you for an effortless transaction! All
of my items are beautiful and in perfect condition. thank you for
the care you took to pack them each-thank you for your offer
of 15% off for future purchases! That in itself is a wonderful

The earrings arrived safe and sound (and charmingly wrapped!)
this afternoon. They are marvelous! Thank you and I look forward
to seeing more of your treasures.
-Isabelle Thumm

Thanks for adding the Sherman to your sale items - it is gorgeous
AND has found a good home.

... my beautiful earrings arrived safely. Anyway, I wanted you to know
that I really like them and I am sure I will get plenty of wear
out of them They are a wonderful size and very comfortable.
Thank You,

ELIZABETH...My jewelry arrived today. It exceeds my
expectations!!! Beautiful and lovely gift wrap!
Thank you.
- Susan

"Hello! It arrived yesterday and I LOVE it. Absolutely wonderful, thank you!
I have left very positive feedback for you and your shop.
I will definitely be a return customer :)"
- Ulla, Australia

"Hi Elizabeth -- The bracelet arrived today; my, that was fast!
What a great red, a really fun piece. Thank you! :o)"

"I just wanted to let you know how delighted I am with the bracelet. It exceeded my expectations -- very nice. I love it! The beautiful box, the valentine tissue paper and the lovely card enhanced the experience. It felt as though it was a gift from a very dear friend. I almost forgot that I had purchased it! Thank you so much. You really made my day."
- Suzanne

"Just wanted to let you know that the package arrived safely. I love the pin and bracelet...very pretty! Thanks so much!"

"I received the butterfly safe and sound. Thank you for the lovely
customer service, and great packing."

- Carol

"I received my brooch this afternoon and I love it! Thank you for sending a receipt along with the 10% offer. You are very professional and I appreciate it."

- Terye

"Received the earrings and pin and is it beautiful! The colors remind of a ring my Dad had, David has it now, which is a golden topaz. They don’t have that color anymore. That set is a treat and I will be wearing that for Christmas"

- Joanne

"I just wanted to let you know that the Tree Pin
arrived "safe and sound", it really is quite beautiful, Thank
you! I will be back soon, to shop some more"

- Susan

"I received the beautiful snake today......It looks fantastic:)"
- Kim

"I received the bracelet today and LOVE it! Stacks up nice w/my other red Lucite and bakelite bangles. Your thank you card and gift box were also very nice. I feel so special - and it was only $10"
- Mary

"I received the Weiss pin yesterday and was very
pleased Thank you for your prompt and courteous attention"

"I received my sterling silver Pearl & Flower Necklace and I love
it! Thank you for your sweet note-I love knowing where it came
from. I love pearl jewelry and really have decided you can dress
it up or down & it looks fabulous! Thanks again!"

- Dona

"Hello! I received my beautiful bracelet yesterday and have yet to
take it off! Stunning and heavy weight as described. So very
happy with my purchase and with your prompt and personal touches.
This was such a simple process and your attention to detail in
description and photos will have me recommending your shop in the
future. Thank you for such a pleasant experience."


"I have got the Jomaz brooch and earrings set. They are absolute
beautiful! The pictures do not do them justice.
Thank you very much for the write-up about the pre-owner of this
set. Very impressed.
Hope to find more treasures from you. Please keep me updated if
you have any other similar items with similar styles"
Best, Wan.

"I just opened it a few minutes ago. Thank you so very much. I truly appreciate your gift and the Weiss pin is beautiful. I am going to tag your store as a favorite. We have such similar taste I will be sure to visit again. Please keep in touch. The heart is simply stunning. "
Thank you again, Tammy

"Just a email to let you know that the lovely Florenza brooch arrived this morning. It has cheered me up no end. I hope to shop with you again."

"I wanted to let you know I received my pearl necklace today and it is beautiful! It sits perfectly...very elegant. I can't wait to show it off!"
Elizabeth Jefferson
3930 La Jolla Village Drive
La Jolla
CA 92037

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