For those in need of a little extra luck comes this great vintage "Roy Rogers Riders Good Luck Forever" coin.
According to the Roy Rogers - Dale Evans Museum in Branson, MO:
""Gang—you've all heard about Roy Rogers' Riders Club! Millions of fellows and girls like you belong! And everybody shares in the fun through good sportsmanship, friendship, loyalty and honesty..." This is the beginning of an invitation to join the Riders Club. The invitation was issued by Post Cereals in a national advertising campaign that ran during May of 1952."
In over twenty years of existence, the Riders Club membership reached over two million boys and girls worldwide.
There were ten rules for Roy Rogers Riders members:
1. Be neat and clean 2. Be courteous and polite 3. Always obey your parents 4. Protect the weak and help them 5. Be brave but never take chances 6. Study hard and learn all you can 7. Be kind to animals and take care of them 8. Eat all your food and never waste any 9. Love God and go to Sunday school regularly 10. Always respect our flag and our country
Signed, Many Happy Trails Roy Rogers and Trigger
What a hoot!
Born Leonard Franklin Slye, Roy Rogers would become rise to fame in the '30s and '40s as one of America's favorite cowboys.
With his wife Dale Evans, his palomino Trigger, and his German Shepherd, Rogers would star in over 100 movies and his own Roy Rogers Show.
This two-sided coin is beautifully patinated and features great high-relief carvings on both sides. The front shows a picture of Rogers wearing his classic 10-gallon hat and reads "Roy Rogers Riders, Lucky Piece".
A portrait of Trigger inside an upright horseshoe is shown on the opposite side along with the mantra "Good Luck Forever". Trigger's name can be seen underneath the horseshoe.
Though it shows some wear and light verdigris, we think this gives the coin that Old West vintage look. But, it is in fabulous condition overall compared to other examples we have seen.
Keep the coin in your wallet or pocket, and carry good luck with you wherever you go.
Measurements: Coin is 1 1/8" in diameter and 2mm thick Weight: 7 grams
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