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1902 : Original Mucha Designed Advertisement Postcard for Sarah Bernhardt & Lefevre-Utile Biscuits
This is an amazing and rare advertisement postcard designed by the one and only Alphonse Mucha. In1894 Sarah Bernhardt and Alphonse met in Paris and became good friends.Also at the time many of the best artist were being commissioned for publicity design. The Lefevre Utile Biscuit Company hired Mucha for many of their designs and they were fabulous! Mucha became Bernhardts top designer. This 1902 french card shows Sarah in a scene from the play " Theodora " act IV. Top right is a lovely cameo of Sarah surround in a golden frame.The color of the scene is is done in rich and vivid colors almost looks woven like a tapestry.The card is deeply embossed and raised in all the areas were the bright gold gilt decorative motif was added, which gives a a 3D appearance. The detail of the theatrical mask is so Mucha and just spectacular! In excellent condition as shown with a little corner wear. Measures 7" x 3 1/2"
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