They promised love, luck, success, and beauty. These original 1930s Valmor advertising labels were put on products made for the ethnic market. The bright colors and unique graphics were alluring to the eye and heart. Who could resist...Hug Me Tight Sachet Powders, Sleeping Beauty Night Cream, High Life Perfume, Sweet Georgia Brown Face Powder, Lucky Man and Woman Liniment, Happy-Go-Lucky Hair Dressing, Lovin' Mama Perfume, Lucky Brown Cold Cream, No Kink Hair Dressing, and many more.
These 20 labels are all original and unused Valmor warehouse stock from the 1930s. They measure from about 3 by 5.5 inches to 1.5 by 1.5 inches.
Valmor Products Company operated from Chicago’s South Side between the 1920s and 1980s. They sold perfumes, hair pomades, incense, and a wide variety of other products that were packaged in small bottles and tins with these eye-catching labels that hinted at the mystical powers of the products within. Produced in small quantities and targeted to minority consumers, the distinctive graphic designs of Valmor’s products were nearly forgotten. Fortunately, the art of Valmor was rediscovered and in 2015, the Chicago Cultural Center displayed the first comprehensive exhibition of these remarkable works of graphic design. The Exhibit was called...Love for Sale: The Graphic Art of Valmor Products.
These are fantastic to frame up together or individually. All are in excellent condition with vibrant colors. These are great ethnic advertising pieces of history.
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