Offering a VERY rare sweet circa 1900 Die Cut BLACK AMERICANA Paper DOLL Advertising Premium Card. The card advertising the GREAT ATLANTIC & PACIFIC TEA CO. (200 stores in US) and is one of TEN dolls in Grandmothers Set. She is made of two pieces that have been fit together to allow her to stand. Advertising on the back and center of the doll when opened.
She stands 5.5" tall and is in wonderful condition with a couple minor bends to head.
A&P History The Great Atlantic & Pacific Tea Company, better known as A&P, was an American chain of grocery stores that ceased supermarket operations in November 2015, after 156 years in business. From 1915 through 1975, A&P was the largest food/grocery retailer in the United States (until 1965, the largest U.S. retailer of any kind). A&P was considered an American icon that according to The Wall Street Journal "was as well known as McDonald's or Google is today" and that A&P was "Walmart before Walmart."
Founded in 1859 by George Gilman as "Gilman & Company", within a few years it opened a small chain of retail, tea, and coffee stores in New York City and operated a national mail order business. The firm grew to 70 stores by 1878 when Gilman passed management to George Huntington Hartford, who turned A&P into the country's first grocery chain. In 1900, it operated almost 200 stores. After Hartford acquired ownership, A&P grew dramatically by introducing the economy store concept in 1912, growing to 1,600 stores in 1915. After World War I, it added stores that offered meat and produce, while expanding manufacturing. In 1930, A&P, now the world's largest retailer, reached $2.9 billion in sales with 16,000 stores. In 1936, it adopted the self-serve supermarket concept and opened 4,000 larger stores (while phasing out many of its smaller units) by 1950.
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