At first glance, you might think this is simply a LU Biscuits store outlet. However, the actual name of the store is À la Mère de Famille (To the Mother of the Family) and as noted here and on their web site, they are still a flourishing business (with 10 shops in Paris) that lays claims to the title "oldest chocolate factory in Paris." Use the zoom tool and under the windows, under the store name, you'll see they were founded in 1761! Their specialty is homemade chocolate and confectioneries. Hence, that other French icon, Lefèvre-Utile cookies (biscuits) is well advertised on their shop front. The main store address is 35, rue du Faubourg Montmartre. Google street view now shows this shop has been painted green, but I certainly prefer the unique lavender and blue color scheme André Renoux (1939-2002) captured in his oil painting reproduced here.
This postcard is in overall unused mint condition. Circa 1980s-1990s. About 5.75 by 4-1/8 inches. To see all the Renoux cards currently available, use RENOUX in the word search box. BUY More, Save More: With a minimum $50 order, you'll get a $10 discount. Details on my shop home page on how to handle check out so I can change the price before you pay to give you your savings.
André Renoux is considered the "father" of the Paris School of Urban Realism. You may have seen Renoux's Paris shop scenes on Williams Sonoma plates. His original limited-edition serigraphs sell anywhere from $600 to $2,000. Although these postcards are not my usual antique fare, I wanted to offer these because Renoux's postcards are difficult for the average person in the United States to access and they are highly collectible. From what I can ascertain, there are approximately 70 cards in this collection of Renoux's work.
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Unique French Postcards for the Serious Collector and Other Delights from France!
END of the YEAR Clearance Sale + Buy More, Save More Discounts = Bon Marche!