Offered for sale are 17 Brazil Souvenir Pamphlets from the 1939 New York World's Fair. Every pavilion at the fair had free pamphlets for everyone that came through the door of their exhibit along with souvenirs that could be purchased to take home with them. There are 15 different pamphlets along with 2 doubles. Each 8 page pamphlet gives a detailed description the various natural materials, farming opportunities, manufacturing, and business that are found throughout Brazil. Every country represented at the fair hoped United States companies would invest in their countries future. Listed below is each pamphlet:
Pamphlets 1. & 2. Brazil Sundry Minerals---3. & 4. Brazil Bituminous Schists---5. Brazil Cattle—6. Brazil Chrome---7. Brazil Fibers—8. Brazil Rubber—9. Brazil Water Power—10. Brazil Social Policy and Labor Protection—11. Brazil Goats and Milkers—12. Brazil Coal—13. Brazil Marble and other Freestones—14. Brazil Precious Stones—15. Brazil Lumber—16. Brazil Nickel—and 17. Brazil Lead.
All the pamphlets are in good condition with tiny corner bumps, a few tiny edge tears, and light surface wear.
The covers of the pamphlets are done by an artist named Jo Mora, full name Joseph Jacinto Mora (1876-1947). He was known for his illustrations in magazines and business publications. Not as famous as some of the great illustrators during the 1930’s, however, he is known for his stunning color pictorial drawings of maps of the United States.
The pamphlets measure 3¾” x 7” when folded and 14½” x 3¾” when un-folded. I'm not sure of exactly how many other different pamphlets on Brazil there were. However, I did find four others from an exhibit on the internet.
Collectible memorabilia from The Chicago and New York World’s Fairs gave a glimpse of what America would look like in the future and items from the fairs are still sought after. A nice group of pamphlets from the Brazilian Exhibit to add to your personal collection of New York World’s Fair memorabilia.
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