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Framed Advertising Tearsheet from FLAIR Magazine 1950 - image 1 of 4

This is a framed tearsheet from the infamous and highly sought after FLAIR magazine, published for one year in 1950.

This offering is an advertisement for Crescendo gloves, illustrated by Rene Gruau.
Dimensions: 20" x 17"

Publisher Fleur Cowles founded Flair magazine in 1950, and it folded a year later. The magazine, which Time described at its launch as "a fancy bouillabaisse of Vogue, Town & Country, Holiday, etc.," was celebrated not only because of its design and editorial production by European art director Federico Pallavicini (né Federico von Berzeviczy-Pallavicini) but also because of its lavish production. It was the resulting cost of production that killed the magazine, since the expensive special costs (for cover cut-outs for some issues, for example) could not be supported in the long run. This magazine and its photographs are now sought after by collectors.


Karen and Albert Vintage Whimsy

Framed Advertising Tearsheet from FLAIR Magazine 1950


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