Wikipedia describes this area of Paris thusly: "Pigalle (French pronunciation: [pi.ɡal]) is an area in Paris around the Place Pigalle, on the border between the 9th and the 18th arrondissements. It is named after the sculptor Jean-Baptiste Pigalle (1714–1785).
Pigalle is famous for being a tourist district, with many sex shops, theatres and adult shows on Place Pigalle and the main boulevards. The neighbourhood's raunchy reputation led to its Second World War nickname of "Pig Alley" by Allied soldiers. The Divan du Monde and the Moulin Rouge, a world-famous cabaret, are both located in Pigalle."
These naughty keepsakes, from a revue called "Les Naturistes," (the Naturists or the Nudists) are from the mementos gathered over several decades by a professional serviceman. The back of the matchbook features of photo of four lovely, unclad mademoiselles.
The sketches on the business card are by the famous French cartoonist Maurice Sinet, a.k.a. Siné, born in 1928, who is still among us. "As a young man Siné studied drawing and graphic arts, while earning a living as a cabaret singer. His first published drawing appeared in France Dimanche in 1952. Siné received the Prix de l'Humour noir (fr) in 1955 for his collection Complainte sans Paroles. His series of drawings on cats was his breakthrough. He then started working for L'Express as a political cartoonist."
This duo is in quite good vintage condition after 60 years or so and the wooden matches have never been used.