Singer Sewing Machine
Metal Advertising Sign
Artwork by Leonetto Cappiello
Leonetto Cappiello (9 April 1875 – 2 February 1942) was an Italian and French poster art designer and painter, who mainly lived and worked in Paris. He is now often called 'the father of modern advertising' because of his innovation in poster design. The early advertising poster was characterized by a painterly quality as evidenced by early poster artists Jules Chéret, Alfred Choubrac and Hugo D'Alesi. Cappiello, like other young artists, worked in way that was almost the opposite of his predecessors. He was the first poster artist to use bold figures popping out of black backgrounds, a startling contrast to the posters early norm.
Sign has been mounted to a newer wood frame. (see pic. 9)
Sign has some rust, scrapes, dents, & scratches due to use & age. (see all 9 photos)
But none of the rust penetrates through the sign to the back. (see pic. 9)
Please view all pictures carefully to determine if this signs
condition is acceptable for you.
29 1/2" Wide
46 1/4" High
Weight: 15 lbs
This is a genuine antique sign purchased by me in Montbeliard, France.
Please feel free to ask any questions.
We have been in business for over 20 years & travel to England
& Europe several times per year to buy. Please check with us often
to view our newest listings. Thank you for looking.
Shipping: Due to this signs size and weight it can only be shipped USPS Ground
It weighs 28lbs and its dimensions are 32" x 52" x 8" after it has been boxed.
Item # 4910
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