"Think Small" was a promotional book distributed by Volkswagen dealers in the 1960s. This wonderfully book on vintage cars is a collection of articles and cartoons about Volkswagen automobiles written and illustrated by some of the smartest and wittiest men of the 1960s. The pages are full of automobile humor," thinking small" humor and just plain fun. In the first article, entitled "What's So Funny About A Volkswagen?", written by Herb Valen weaves a tale of a Manhattan business man who drives his VW Beetle into his apartment building and up the elevator.
These books were a huge hit and became part of the Volskwagen art and collector's mystique.
Artist and writers include: Jean Shepherd Charles Addams Chon Day Eldon Dedini John Gallagher Harry Golden Lawrence Goodridge Bob Grossman William Hoest Phil Interlandi Anatol Kovarsky Robert Kraus Lee Lorenz Charles E. Martin Henry Martin Joseph Mirachi William O'Brian Virgil Partch Charles Saxon ... and many more!
The hard cover book has black and white illustrated boards. The inside pages have white, blue and gold pages with black and white photographs and cartoons throughout. The book is in good vintage condition with some chipping and scuffing on the front cover as well as some mild soiling. The inside pages are clean and the binding is tight. The book measures 8 1/4 inches by 6 3/4 inches and will be shipped Media Mail unless otherwise requested.
A perfect gift for the automobile advertising collector or the lover the VW Bug or the Volkswagen culture./
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