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"The Suit that changed Bathing to Swimming" c.1920
Jantzen is famous for conceiving the idea of using the name swimming suit, and starting in 1921 the name bathing suits was discontinued. The new advertising term was changed to ' swimming suit. This new term was then adopted by manufacturers around the world.
This is a wonderful print of the classic Jantzen swimming suit worn by two women, a man, and a child. Of particular interest here is the woman diving off the board. The logo for Jantzen, established in 1921 is a woman in full dive with a red swim suit, stockings and cap. Later, the stockings and cap were removed from the company logo. The logo is on the back of the frame and is in nice condition.
The frame is oak, a textured red matte. The print is surrounded with a green boarder. Notice that the woman are wearing the complete Jantzen look: cap, stockings and swim suit.
Measurements: Frame: 11 1/4 inches wide, 13 1/2 inches high, and 1/2 inch deep; Print: 8 1/2 inches W, 10 1/2 inches high.
The print is in lovely condition, as is the frame.
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Framed Print of People Wearing Jantzen Swimming Suits
$55 USD SOLD
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Specializing in English Antiques