More from Sharp Objects - # Purveyors of the Past #

Sharp Objects - # Purveyors of the Past #

Michael Sharp, Aurora ON Canada  

1960 Ad - Coca-Cola COKE - 'Ice Floe'


This is a genuine original magazine advertisement from a 1960 issue of LIFE.

This dated, full-colour Coke ad features a picture of an ice floe adrift in open, blue water with three frosty containers of Coca-Cola. An iconic contour glass bottle, the familiar Coke glass, and a red & white "Have a Coke" paper cup are on the slab of sea ice.

Accompanying the polar-themed photo is the following advisory: "Coke means only Coca-Cola ... And Coca-Cola only means Coke ... Each is a registered trade-mark which identifies only the product of the Coca-Cola Company". Wow! Real catchy ad copy, eh? Who was having trouble with competitors and imitators, I wonder.

This LARGE 1960s advert measures 10 3/8" x 13 5/8"(approx.). The image of this piece of advertising memorabilia / ephemera has been accommodated completely by a large-format scanner. This Sixties print ad is in good condition with a modicum of age and wear consistent with a back cover ad but is eminently suitable for framing.

Item ID: 110318-4

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1960 Ad - Coca-Cola COKE - 'Ice Floe'


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Sharp Objects - # Purveyors of the Past #

Michael Sharp

Items Of Interest: Ephemera; Vintage Paper Collectables; Old Advertising; Antique Prints; etc.

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