Selling Successfully (Your One-Stop Resource for Setting Up, Managing and Marketing)
Setting up Your Shop for Success
- Shop Mentoring Part One
- Customer Satisfaction - Handling a Return the Right Way
- Crafting Effective Item Descriptions for Increased Sales
- Improve Your Business: Follow-Up With Your Customers
- Know Your Competition: Then Ignore Them
- Copyright Infringement, Trademark Infringement:Protect Yourself, Understanding The Differences
- Creating Your Shop Business Plan
- Clear Communication: Tips For Efficient Email Use
- The Quality of Your Shop Presentation
- Tips for Designing Your Shop Logo
- Selling Online: A Reality Checklist
- Dynamite Descriptions
- More Shop Tips for Pre-Holiday Season Prep
- Feel the Burn: A Pre-Holiday Shop Fitness Program
- Shopping Your Own Shop
- Pricing Your Items
- Pricing Tips for Jewelry Artisans
- The Importance of Writing An Artist's Statement
- Search Engines - An Intro To How They Work
Promoting Your Shop
- Using the Ruby Lane Item Share Buttons
- Facebook: The Rules of Social Engagement
- Promote your Shop with Instagram
- Marketing: 5 Key Steps to Success
- More Tips for Utilizing Pinterest
- Quick Tip: Upselling
- Adding Inserts To Your Shipments Can Increase Sales
- Holiday Preparations: A Year-Long To-Do List
- Utilizing Ruby Lane Search Clicks
Managing Your Shop
- Why Adding Items is Key to Your Ruby Lane Shop's Success
- Unlocking Success: The Power of Repeat Customers
- Operating a Home-based Business: 10 Steps to Success
- How Long Should an Antiques Dealer Keep an Item that does not Sell?
- Marketing Research: Affordable and Effective
- The Importance of Prompt Shipping
- Managing the Insurance Issue
- Dealing With The Dissatisfied Customer
- Excellent Customer Service: An Affordable Marketing Tool
- Tips For Excellent Inventory Management
- Packing a Punch - Star Quality Shipping Tips
- Tips for Handling Problem Transactions
Shop Hand Book
- The Importance of Honest Customs Declarations
- The Inevitable Business of Change
- Soliciting Charitable Donations in Your Shop
- How and Where to Use Promotional Text in Your Shop
- Guidelines for Gift Certificates and Coupons
- Shop Tips for Offering Layaway
- Summary of Shop Reports
- Common Shop and Item Guidelines
- Easy Post-Sale Follow Up Template to Buyers
- Getting Help: Contacting Us
- The Restocking Fee: Reasonable & Clearly Defined
- Avoiding Online Scammers
- Quality Assurance: The Shop Flagging System
- Security And Passwords
- Secret Shopper Program Lessons: Tips on How to Keep Your Shoppers Happy Part 1
- Packing With Pride: Sourcing Materials
- Packing With Pride: Tips from Shop Owners
- The Importance of Professional Communication in Cyberspace
- Excellent Customer Service: A Must In Today's Business Climate
- Why Does Ruby Lane Recommend Putting Your Contact Information On Your Shop Home Page?
Shop Clique ~ Ruby Lane's Shop Marketing Newsletter
- Money-Making Techniques by Ed Welch for the Journal of Antiques
- It's That Time Again - Prepare Your Shop for the Holiday
- Money-Making Techniques by Ed Welch for the Journal of Antiques
- The Ten Levels of the Antiques Trade by Ed Welch for the Journal of Antiques
- New Resource: Take Advantage of the New Real or Repro
- Spam, Ham and Festive Recipes
- Making the Most of the Ruby Red Tag Sale
- The Value of Collecting
- Avoiding Duplicate Content on the Web
- Social Networking - Are you doing it yet?
- 50 Reasons Why People Buy
- The Top 100 Marketing Weapons
- The Skinny Marketing Plan: Your Marketing Roadmap
- How To Buy Good Stuff
- The Value of Collecting