E-Commerce


Adventures of a New Shop Owner on Ruby Lane

I have enjoyed collecting and selling collectibles and farm primitives in an antique store but also wanted to sell online. I did my research and decided to open a Ruby Lane shop in February. It took a weekend to fill out forms and list my ten chosen item. On February 4, I got a gmail saying my shop had been accepted but I needed to make a few changes mainly in categories. I completed the changes and later that evening, Chessie & Nestor Go Antiquing was up and running.


Ruby Lane Radio Interview with Shop Owner Jennifer Asencio


Reminder: Ruby Lane Is Hiring! Position Open for Shop Reviewer/Customer Support Representative

Come join the Ruby Lane & Ruby Plaza team! We're looking for a smart, talented individual who enjoys working in a fast-paced, flexible, interactive online atmosphere. If that's you, read on:

Ruby Lane is currently looking to fill a full time, work-from-home Customer Support position. We invite you, our shop owners to throw your hats into the ring. The ideal candidate is goal-oriented, self-disciplined, a self-starter, and has the ability to perform a variety of tasks working in a small, fun, well established company.




In Praise of Online Created Mailing Labels

After 11 years as a shop owner on Ruby Lane, I thought I had experienced almost everything. However, I encountered yet another "first" when an address I tried to use to create a label absolutely refused to work in my online USPS account.

I will never willingly hand address another package. I can't recommend highly enough creating shipping labels online to print yourself. They look dramatically more professional than hand written ones, and, further, they eliminate the possibility of errors by workers (and machines) trying to read shippers' handwriting.


What Online Selling has Taught Me about Patience

My husband says I have no patience. That is not entirely true. Being both a collector, and an online seller has taught me a lot about patience.

When I first started selling online, I was drawn to the fast pace of online auctions. I could buy something on a Saturday, list it on Sunday and have it out of my house the following Monday. Of course I wasn't making much money, but I sure was moving a lot of inventory.


What will they think of next? Sellers Beware!

When justice is done, good citizens are glad and crooks are terrified. Proverbs 21:15


Everybody Loves A Freebie!

Sometimes, it doesn’t even matter what it was, as long as it was free. Can’t you just hear it, “Look at THIS. I got it for FREE!!” When I ship an item to my customer, I like to add a little extra something in the package. It’s a great marketing tool, and helps to make happy customers and acquire repeat buyers.


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About Ruby Lane

Vintage Begins Here: Explore the exciting world of Ruby Lane. Discover thousands of independent shops showcasing quality Antique & Art, Vintage, and Jewelry items from the world's largest curated marketplace.

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