Sassy full page 1962 black and white ad for Maidenform, 'I dreamed I was all decked out in my Maidenform Bra', part of the most successful ad campaign in history that Maidenform ran from the end of World War II up through the mid-1960's. This ad for the 'Counterpoint' dream bra features 'made with super strong lightweight Spandex..new non-rubber elastic that lasts and lasts.' Ad has been very carefully removed from a Life magazine. It is in Good condition, measuring 10 3/4" x 13 1/8", with tiny crease at upper right and chipped tip at bottom left corner; several small tears along both edges of border; paper slightly darkened by time. Image is full and complete; right insertion border intact. Backed by a full color Coca-Cola ad--a great two-fer! Shipped in a rigid sleeve and mailer for a safe journey.
Item ID: jrl007677
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