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Do You Have Programs To Promote My Shop?

 
Relax ... at Ruby Lane, your customers can shop with confidence.
When viewing your shop, visitors will know that you stand behind the Ruby Lane Advantage^TM which is designed to help ensure that the buying experience is not only pleasant, but rewarding. The Ruby Lane Advantage^TM also ensures for an easy and effective method of selling online. Show Me: What Is The Ruby Lane Advantage?

Top Reasons To Count On The Ruby Lane Advantage

1	A Proven Track Record		2	Targeted Focus
In business since 1998, Ruby Lane has a track record of success. By now thousands of buyers from around the world have shopped with us. So we know what works and what doesn't when it comes to buying and selling online. For those buyers who are new to the process, our simple search, shopping and purchase features make it easy and convenient to buy.			As a seller on Ruby Lane, both you and your customers will be able to enjoy the pleasure of only Antiques & Art, Vintage Collectibles and Jewelry offerings on the site. There are no pop-up ads, no computers, cars, music CDs or other unrelated distractions.
3	Excellent Customer Service		4	Well-Established Traffic
We pride ourselves on service, and ease of use. Ruby Lane buyers can contact us directly at any time with general questions about using the site. And should you need assistance in setting up or managing your shop at any time, our trained staff will be happy to help you via email.			Shop owners enjoy the immediate benefit of Ruby Lane's well-established traffic. For your convenience, your shop items are automatically submitted to major search engines for you by Ruby Lane. And, your items rank higher in search engines like Yahoo and Google since they are part of Ruby Lane.
5	Not An Auction		6	Simple, Affordable Pricing
On Ruby Lane, shops sell items at set prices rather than in an auction format, which some buyers find intimidating. Our optional Make-An-Offer setting further entices buyers - our software can automatically accept, counter or reject offers for you! You can also use our Send To Auction feature which will allow you to conveniently showcase your shop's auction items if you choose.			Ruby Lane's pricing is affordable even for small sellers. No commissions! There is a one time 30 cent Listing Fee to add each item; a once a month Maintenance Fee where the first 150 items is 30 cents for each item, and then each item over 150 and up to 1000 is 20 cents, and then each item over 1000 is 1 cents (minimum $15 per month); an Advertising Fee of $20 per month per shop. There are no additional hidden costs or long-term contracts. We do have optional programs to promote your shop should you choose to do so. There are also additional Special programs available to lower costs. View more details about Fees and Special programs. Show Me: How Much Does a Ruby Lane Shop Cost?
7	Quality Items - Unequaled Professionalism		8	Secure Site
Every Ruby Lane shop is pre-screened by our in-house team of seasoned art and antiques professionals, and must meet specific quality and professionalism standards before opening for business. This means you'll be in good company with other high quality sellers. All open shops are required to follow an ongoing, standard set of quality guidelines to help ensure that all items buyers see for sale are genuine, and accurately represented.			Our site is always up and running. We have a strong privacy policy, as well as safeguards to ensure the confidentiality of your customers' transaction information. And we never share your, or your customer's contact information or data with third parties.
9	Easy Shop Set-Up		10	Automated Shop Check Up Tool
Absolutely no technical experience is required to open a shop. Even if you're new to the Internet, our simple step-by-step setup process makes it easy to get up and running in no time, with professional results. And we offer a wide array of tips and how-to's for making your shop presentation the best it can be. Our extensive, user-friendly online Shop Handbook offers step-by-step guidance in virtually every aspect of setting up and managing your shop. Show How to Set Up Shop - Part I Show How to Set Up Shop - Part II			The Automated Shop Check Up Tool is a free tool that you can run at any time during set up and after you're open to see if there are quantifiable aspects of your shop that could be improved upon. The tool systematically scans your shop information pages and all of the items within your shop and displays a list of specific recommended changes, and how to make them. The handy "Fix It Now" tool allows you to make the suggested changes right there.
11	Hands-On Mentoring for New Shops		12	Handle Pictures with Ease
Our free Shop Mentoring Program offers personalized guidance to newer shops who are learning the ropes. Our Ruby Lane shop Mentors are veteran shop owners who are/have been Ruby Lane shops themselves, some for many years. They understand what it takes to make an online shop successful, and what pitfalls to avoid if you're relatively new to the process. New shops who would simply like an additional professional opinion about how they can improve the look of their shop, can take advantage of this program, too.			Ruby Lane encourages shops to include up to 9 pictures per item, at no extra cost, to get buyers interested in your items. Our software automatically resizes, crops and frames borders for professional-looking pictures every time. There are also automatic thumbnails for quick viewing. Easily send pictures directly from your PC or from another web site. Each shop has a free, private FTP area, allowing you to batch upload images if you choose. And you can adjust pictures without re-uploading using our powerful online Picture Editor tool.
13	Buyer Wish Lists		14	Promotional Tools
Ruby Lane buyers have the option of adding items of interest to their Wish List, for easy reference and possible future purchases. With the wide variety of items on the site, Wish Lists help buyers stay organized, and keep them returning to your shop. Wish Lists are also used to notify buyers when items they specify are listed on the site or are changed, for example, if there is a price change. Together, these features enable buyers to stay in touch with the latest listings on the site.			Ruby Lane offers a wide selection of exciting tools and programs to help you promote your shop. Choose from customized 4-color flyers and postcards, 2-color business cards customized with your shop name and address, group advertising programs that make it affordable for you to showcase your individual shop in major industry publications, participation in monthly newsletters to thousands of opt-in readers, and much more.
15	Solid, Reliable, Committed, Trustworthy		16	Ongoing Support
As a seller on Ruby Lane, you'll be part of a well-established and growing web site with a distinguished Internet address. We're lean and mean - Ruby Lane is highly automated, allowing us to deliver the best site at low cost. The site is financed and operated by the original owners - no expensive CEO's, VPs, or Venture Capitalists.			Once your shop is open, we'll stay in touch with regular tips for improving your sales success. You'll have complete access to our Selling Successfully Online! section that contains dozens of articles on how to manage and market your shop effectively as well as announcements of upcoming advertising and promotional opportunities. We're continually adding new articles as the marketplace grows and changes.
17	Powerful Software to Manage your Shop		18	Customer-Friendly Return Policy
Ruby Lane allows you to choose from our targeted selection of categories, or pick your own. Our automated online customer contact tools save you loads of time and effort. Our quick and easy "vacation mode" allows you to tell customers when you'll be away, while still allowing them to shop in your absence if you choose. Our hidden "backroom" allows you to set aside items within your shop for inventory management.			Our site-wide Return Policy encourages your customers to shop with confidence, as it allows for return of an item within 3 days of its receipt, for any reason. Our step-by-step return instructions remove the guesswork for both buyer and seller, making the process fast and easy.
19	Free Auction Management Tools		20	Great Tools to Analyze Your Efforts; Make Better Business Decisions
Our Send To Auction feature allows you to send any item to Auction with a few clicks, at no extra charge. Ruby Lane buyers have direct links to your shop items up for auction at any site, including eBay! Use our ad creator, picture hosting and picture gallery, all included.			As a seller you'll have access to daily online statistics to show who is visiting your shop. These reports include detailed statistics for each of your items. You can also find out why a buyer did not complete a purchase, what keywords buyers are using, and much more! Our detailed web log statistics allow you to fully evaluate visitor activity within your shop for a day, month or year, allowing you to make better overall decisions regarding your business.

We invite you to Shop, Sell or Relax with us. As a seller, remember the Ruby Lane Advantage^TM which ensures for a safe and convenient online shopping experience for both you and your customers.

Strengths of Ruby Lane, direct from our shop owners:

"The picture hosting service is wonderful, and the site is rarely down. Very fast navigation from page to page."

"The shop guidelines, the lane requirements. Safe and secure for customers and sellers. Clean look of the site, not a jumble as some are. On a personal note, I am very proud to be associated with Ruby Lane. "

"Personal service to their customers. Trust by our customers."

"Attractive lay-out -- very upscale and classy. Also the fact that it allows for multiple images is excellent, as is the great space allotment for descriptions. I'm also a big fan of the section that allows you to look at recent sales across the board from all Ruby Lane sellers. Truly, this is the nicest such site on the Net."

"The improvements that Ruby Lane has made this year have made the site much more customer friendly."

"The quality, and usability of this site is excellent. The friendliness and helpfulness of everyone is second to none."

"It's a large website and is getting better known year by year, so attracts customers. It's easy to use (as a vendor). "

"Easy to use, even for new shoppers and shop-owners."

"Modern, clean and inviting appearance to the Web site; ease of navigation; great customer service."

"The seach feature is excellent. The overall professional look of the site."

"The ability to sucessfully market & present each individual shop"

"They are user friendly. A wonderful accounting system. A personal touch with your customers is possible, that is lost in most electronic venues."

"Good reputation, ease of use, affordability. I like the fact that there are only antiques, collectibles, art and jewellery - no grilled cheese sandwiches with images of the Virgin Mary on them ! "

"Advertising and Public Relations, Quality of Items, Uniform Policies for buyers/sellers, Reliability of Site, Venue for variety of quality sellers"

"I think that the site presentation is fabulous, and very well done. Everyone I show our shop to is very impressed."

"A classier site and quality merchandise. My customers seem to feel comfortable and 'safe' on Ruby Lane."

"The elegance and specific nature for 'real' collectors as well as the ease for new collectors to navigate and browse."

"Ease of use. Reasonable cost."

"Requiring a higher caliber of items for sale, so people don't have to sift through a lot of 'stuff' to find something they are looking for, but also there is something for just about everyone."

"The service you offer to us -we don't have to do the programming ourselves"

"Reliablity and Affordability!!"

"Photos - ability to enlarge etc"

"Ease of use. Exposure"

"Advertising, Ease of use"

"A well managed site that provides all the necessary information a shop owner needs."

"I believe that my customers appreciate the fact that Ruby Lane holds its shop owners to certain standards, so they can shop with confidence."

"Variety of shops and items"

"Quick response to problems and/or questions. Classy site. Listing rules that prevent deteriorating into a flea market. Low fees."

"The site is so big and the word is getting around."

"The quality guidelines, very good help and information, and an extremely well laid out and professional site."

"Nice looking, good quality"

"Ease of use for the seller. It is extremely user friendly. It is so easly to upload pictures and edit information. The accounting information is useful and I like the statistics, web logs and wish list features. I am glad that, once again, the prices are shown for items in the 'sold shop'. That is such a useful research tool for buyers and sellers alike. Emphasis on high quality merchandise and appropriately described items. The search feature on Ruby Lane is far superior to that on other sites and this is the only site that I have found where I can do a general search and then keep narrowing my choices by using the 'search within these items' feature of the Ruby Lane search process. Other sites allow you to search, but once the items are shown, there is no way to narrow a broad search any further. I appreciate the vetting of the site that Ruby Lane performs and I appreciate the information that has been given out on the Quality Improvement area of the boards. "

"I love being a part of a collectible 'mall', and it seems that Ruby Lane is good about entering us for search engine placement, because when I'm researching an item, often times Ruby Lane sites come up in the results, and usually within the top 10 placement. I like that."

"Visibility, marketing"

"Its pull for the collectable/antique markets."

"Easy access for customers to the stores. Monitoring to ensure quality items."

"Professionalism. Quick & helpful responses to e-mails (i.e., requests for help). Reasonable, affordable fee structure. Nine photos allowed is excellent."

"Attractive site"

"The overall design and quality of the site."

"Ruby Lane's greatest strenghts are: 1) the ease at which one can open up a shop 2) the visibility a Ruby Lane shop receives through indexing services"

"Look of site, shopping bag feature, variety of shops, good customer service - all in all a very good complete site."

"Quality of merchandise offered."

"Fee structure is good. Ability to draw hits from Google searches is excellent"

"Client base and quality of customers"

"This site is easy to use. I love it!"

"A great looking, easy to use site. I reccommend it to my customers at antiques shows. Looking forward to this coming year as an exclusive shop. "

"Ruby Lane is a great online shopping experience the quality of the products offered are second to none"

"Communication with sellers."

"Easy to add items; no commissions."

"Good value for the money. It's well known now, and many people search Ruby Lane for items."

"The site is well established and seems to function quickly and efficiently which I think is important to customers. I personally do not like a slow moving site where I spend half my time waiting to look at something."

"Great on-line presence. Good advertising schemes. Good reports. Ease of use."

"VERY user friendly, Attractive presentation"

"Ruby Lane has a reputation of trust and high quality items, therefore helping me the shop owner to achive a greater buying source."

"First rate customer service and ease of use"

"It has a good reputation amongst buyers and collectors who are familiar with its format."

"Not in any order: High rank in Google Searches; Required return policy; Well defined categories; Enforced categories"

"Wonderful site with so many items of quality."

"Personal communication with live help."

"Quality assurance of items offered in shops. Ease of use for both seller & shopper. Customer service & forums."

"Ongoing technology updates and keeping a personal communication with sellers."

"Things are set up as though the person responsible were imagining herself as a seller: everything is easy, and everything makes sense. "

"I think it makes a pleasant shopping experience, hopefully like going into your favorite mall. I like the pictures of the people shopping on the home page - I think it has a welcoming appearance."

"Nice looking shops"

"Ruby Lane is easy to use as both a buyer and seller. The site has a professional look and feel."

"Ease of loading new items and photos. Attractive site pages. Interesting, diffferent and viable concept. "

"Seller Sales Tools, Diverse Lane Selections"

"Searchability, ease of use, ease of uploading new items."

"Ability to draw other high-quality shops together to strengthen all shops simultaneously."

"I know a 'real' person is there to help me through this learning experience!"

"Variety of quality items. Having experienced and Reputable Dealers. The Flagging System. Having a site that's easy to use for both dealers and customers."

"1. Smoothness of site,ease of use. 2. Nice Look 3. Ability to keep emails onsite. 4. Excellent shop homepage & site homepage. 5. Nice to have free featuring for 7 items a week. "

"Communication between shop owners and Ruby Lane; continuity of shops and site"

"The very pleasing appearance of the site as well as the fine level of customer service."

"Being unique to Internet shopping with a site that offers so much and is extremely user friendly!!"

"Keeping the quality and prestige of the site at its utmost best!"

"Easy to use. Good looking format."

"Customer confidence, wide variety of vintage and antique items in one place."

"A great reputation - with a large number of shops that sell everything and anything a shopper is looking for. "

"Ease of use."

"I think Ruby Lane gives great exposure to my shop and the other shops. I have been more than satisfied being a shop owner on Ruby Lane and thanks for the wonderful job."

"I think you are doing a fine job with the site. The looks of the site makes a diff. with the shopper, I find Ruby Lane coming up in the search engines all the time. I fine this very helpful in the sales of our products. "

"It's a very nice place to visit, colors and set-up are easy to view."

"The endless variety and sheer number of sellers all listed on one site"

"1) Ease for listing items 2) Nice looking site"

"As a seller, I appreciate the ease of listing, uploading photos, etc. Along with my customers I like the format of my home page."

"Ruby Lane is stunningly simple for the average Internet shopper to use. I shopped Ruby Lane long before I ever decided to open my own shop, and I love the fact that if I type in 'Royal Haeger' that's just what I get and that's ALL that I get. Although my shop is new to the site I know I'll be here for a long time. It seems like the shop owners have a great rapport with each other and with the management here, as well. "

"Major strength is that Ruby Lane is different then all other sites. Someone can actually find an item here that WON'T be on every other site! The lane is set up for Success."

"It is a very well designed site - looks great, easy to use"

"Quality shoppers, website visability in seraches, well organizaed and easily navigable website."

"Ease for buyers to move through it - many are not very familiar with computer use"

"The wide variety of quality shops. The integrity of the dealers and the managers of Ruby Lane. The photo format and user friendly format of the site"

"I think that Ruby Lane has great exposure on the web and a good overall reputation. I am very pleased with the traffic my store received."

"Ruby Lane's site is very professional looking and looks great. I've checked out other sites and they don't compare at all."

"I think Ruby Lane's greatest strengths are high quality and consistency."

"Advertising, access to search engines, customer recognition"

"High standards for items listed and quality presentation"

"Ease of opening & maintaining a basic online shop."

"I think that Ruby Lane is a great place to set up a shop it gets good exposure. The shop is great and the look and service is excellent."

"The reliable performance/functionality of the site is one of its greatest strengths. Another main strength are the ongoing improvements to the site."

"The layout and look of the site"

"Enables customers to shop with confidence as though in a bricks and mortar shop. Offers a vast choice of goods to the customer which they can browse without sales pressure or the sometimes dodgy practices experienced on Internet auction sites."

"Simple, straightforward selling and buying structure."

"Quality control. Attractive site. Easy to use."

"Committment to the satisfaction of the shop dealers."

"Quality of dealers. Guarantees offered to customers. Reports on visitors and potential customers. "

"Being a world-wide venue. The benefits (for me) of being a long-time member of the community."

"Staff and customer service. You have gone beyond my expectations in regards to helping both my customers and especially me. Thank you for all your hard work."

"Integrity. Lots of color photos. Ease of search tools."

"Drawing potential customers"

"Speed, Photographs - amount and quality, Page colors - easy on the eyes "

"Best on-site search engine"

"The fact that Ruby Lane stresses customer satisfaction to the sellers. I think many people buy from Ruby Lane rather than other sites for that very reason. Also the restrictions on what is being sold on Ruby Lane keeps the site superior to other Internet selling sites."

"The ease of setting up and keeping a shop. The picture uploads and the amount allowed. The wish lists and wish list e-mails."

"Monitoring what is listed in the shops to keep out items that are not acceptable for an exclusive site."

"I have been a member since 2001, and have had a very positive experience so far. I have had buyers from all over the world, Japan, Spain, Germany to name a few. I believe that the high standards you require of the dealers is one of the most important things. These high standards give the customers confidence to buy."

"By far, Ruby Lane is the easist site to navigate compared to other online antiques sites."

"Sellers offering Good Merchandise at reasonable prices"

"Presentation, willing to make changes to be better. Ease of use."

"The site overall looks so very professional it is a refreshing change from the hum drum so often seen online. The format is easy to use."

"Your availability and honesty. This has really impressed me in a time of business lacking these things."

"Its friendliness and responsiveness to the needs of its shopowners."

"Ruby Lane is the most professional online shopping mall both visually and functionally."

"Great placement in search engines"

"Great 'brand' recognition; overall quality of merchandise; great visibility on Google search engine."

"Commitment to be the best !!!"

"Ease of use & having what is important to run a business at the touch of a mouse."

"I think the greatest strengths are the speed of the site. I go to other antique or specialty malls and I creep along, at Ruby Lane it is fast and easy to go from one page to another. Very easy to add items to shop and make adjustments. "

"1) The look is professional. 2) The software is easy to use once you work through setting up your shop. 3) Customer service tries to help shop owners with questions."

"Functionality of the site itself speed, reliability. Ease of operation."

"The whole concept of Ruby Lane and quality control. The communication from Ruby Lane to questions on the forums. The presentation of the site. The reasonable fee structure. The information given to shop owners in all the reports. "

"Promoting our stores to search engines, ease of adding product to shop"

"Bringing in customers"

"You keep trying different marketing strategies."

"Quality of merchandise. Name recognition."

"Ruby Lane seems to strive to make improvements on a consistent basis."

"Offering a fairly cohesive selling plan that is available to shops. Marketing to a large number of folks who continue to use the Internet to shop"

"High quality merchandise, clear guidelines about what can be listed, great daily feedback for sellers"

"I especially like that Ruby Lane is set up so that I have maximum interaction with my shop. I can add, delete, or change anything I want to at any time of the day or night. Most other 'group-selling' sites I've tried don't have nearly that level of individual accessibility."

"Beautifully designed site that gives me a nice professional look. I could not do for myself what your site does for me! Thanks."

"Great tech support; great looking site; detailed reports with lots of information"

"Ease of use, reasonable costs, good promotion"

"The size of the site makes it so appealing to our customers. They can spend hours visiting all the shops and each shop is so unique and special that they will never get tired of looking for that one item they really Must Have. Thank you for all your work. "

"Great items, good prices. Scam sellers aren't tolerated. Safety for buyers."

"Large well known company"

"Ease of use in adding and maintaining inventory. There have been many improvements which I like. Just one example is the ease with being able to add favorite links in the exact place that I want. I like to keep my list in alpha order. The new format of adding links allows me to do that. The overall ease of use to add pictures, items modify and maintain inventory is very good."

"Always on top of things. Continually trying improving things."

"Site Performance, Functionality, Customer Service"

"Accountability & Reliability, Professional & Inviting Look & Easy Navigation, Fast Friendly Customer Service & Support, Excellent Accounting, Reports & User Tools, Security Ease "

"User friendly site for buyers and sellers. Relatively inexpensive compared to operating your own site."

"Great customer service. Honesty and reliability. Adheres to high standards. Easy to use and affordable."

"Speed, pictures clear and enjoy how many we can have for each item, and software to maintain shop is great. "

"Variety of advertising options and the web reports."

"Integrity. Management interest. Letting shop owners work very similarly to brick & mortar operations, e.g., communicating and working with customers on transactions. Flexibility to tailor shops."

"A large and close community, a clean & well put together site, and a sense of belonging for all shop owners"

"Site visibility on the web. Site software design."

"I think the price structure and ease of listing are two huge strengths. Also I know there are people on the other end of the emails I send to Ruby Lane and I get actual answers instead of automated response."

"Holding shop owners to quality service"

"Ease of use, dependable and speedy downloads, many options and reports."

"Name Recognition"

"Ruby Lane is a very classy place to do business. A real positive is the return policy, which allows customers to feel comfortable buying from us."

"I appreciate the help that I receive from Ruby Lane, they have always been very fast in answering any of my questions, and very helpful. I also appreciate the support and advise from fellow Ruby Lane sellers as well. I like how easy the site is to use and I love my shop!"

"Good group of dealers, reliable system, fair costs."

"The site looks great! Items are easy to list. The end of the year statement is helpful for taxes."

"Integrity & knowledge of its Shop Owners, assistance for buyers & sellers"

"Ease of use. The site is head and shoulders above other similar sites in its look with sharp layout and good design."

"High quality site"

Show all comments from shop owners

 

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To start your own shop on Ruby Lane, click on Open a Shop to your left, or just click here to open a shop on Ruby Lane.

 

If you have any questions, click on 'Help ?' at the top of any page on Ruby Lane, or Contact Us.