Ruby Lane's September 2011 Past Times - Complimentary Colors

In This Issue

• Open A Ruby Lane Shop – $75 Set-Up Fee Waived Through October 15!
  
• Sister Site Ruby Plaza - FREE to SELL Through December 2012!
  
• The True Beauty Within Vintage/Antique Engagement Rings by Baya Gatter of Eternal Fine Jewels
  
• Feeling Blue? Shop Ruby Lane for All Things Indigo
  
• Trendspotting - Emberglow and Deep Teal: Fashion Forward Colors for Fall
  

OPEN A RUBY LANE SHOP – $75 SET-UP FEE WAIVED THROUGH OCTOBER 15!

For many, the number 13 conjures-up images of bad luck. Few buildings acknowledge they have a 13th floor, and many superstitious people stay locked in their houses on Friday the 13th. But all of us at Ruby Lane are excited to celebrate our 13th year in business.

Special Promotion – Set-Up Fee Waived!
As part of our Lucky 13 Anniversary, we are launching a special promotion: Open a shop and the $75 set-up fee is waived. This special limited time promotion is on now, through October 15, 2011.

Why Open A Shop?
Ruby Lane is one-stop shopping for antiques & art, vintage collectibles and jewelry. With our considerable, highly targeted visitor traffic, your Ruby Lane shop will get noticed. And Ruby Lane is known for its excellent quality standards and for its ease of use for both buyers and sellers.

New Tools and Features
Recently we introduced several new features to the site, including a new look to our item pages and the ability to Skype with customers. We've added tools for sharing Ruby Lane items on your favorite social sites. We host a dynamic Facebook community as well as our blog, Notes from The Lane.

Join Us!
It is really that simple - new shop owners who go to open a Ruby Lane shop, will not be charged a set-up fee. But remember, October 15, 2011, is the last day you will be able to set-up your shop for Free. You must request to open by October 15. Your shop must meet our guidelines and be approved by our review staff.

Come and help us celebrate our Lucky
13. With more than 2,200 shops and 425,000 items, we invite you to tour Ruby Lane, and see why so many call it home, and a great place to shop and sell.

Here's what some of our current shop owners say they like about selling on Ruby Lane:

"The ease of setting up and keeping a shop. The picture uploads and the amount allowed. The wish lists and wish list e-mails."

"I have been a member since 2001, and have had a very positive experience. I have had buyers from all over the world, Japan, Spain, Germany to name a few. I believe that the high standards you require of the dealers is one of the most important things. These high standards give the customers confidence to buy."

"Speed, Photographs - amount and quality, Page colors - easy on the eyes "

"A classy site and quality merchandise. My customers seem to feel comfortable and 'safe' on Ruby Lane."

"Great 'brand' recognition; overall quality of merchandise; great visibility on Google search engine."

We hope you'll consider joining us. To get started go to: Top Reasons

For information on the cost of a shop visit: Cost of Shop

SISTER SITE RUBY PLAZA - FREE TO SELL THROUGH DECEMBER 2012!

If you're not familiar with Ruby Plaza, it is Ruby Lane's sister site specializing in home decor, fashion & accessories and jewelry. Unlike Ruby Lane, Ruby Plaza allows for brand NEW items to be offered.

And in case you haven't heard - we are now offering both current and new shops the opportunity to sell on Ruby Plaza for FREE - through December 31st, 2012 while we work to grow and expand the site. That's right - it's absolutely FREE.

Here's a summary, effective now through December 31st, 2012:

• Monthly Fee: FREE
• Setup Fee: FREE
• Listing Fee: FREE
• Additional Blocks of Items: FREE
  
  After the Free Period
  The anticipated fees after December 31st, 2012 are:
  
  • Monthly Fee: $4.95
  • Commission: 4.95%
  • Setup Fee: FREE
    
  • Listing Fee: FREE
  • Additional Blocks of Items: FREE
  
  Skype Just Added
  Both Ruby Lane and Ruby Plaza now offer Skype as a free, optional new feature. Skype allows buyers and sellers to communicate in real time if they choose via instant messaging, audio and/or video, while the buyer browses the site. Please note that not all shops offer Skype yet, however we expect the number of shops who offer it to grow significantly in the future. Stay tuned!
  
  We hope you'll stop by and check out Ruby Plaza today!
  
  Visit Ruby Plaza or go to:
  
  http://www.rubyplaza.com
  

  THE TRUE BEAUTY WITHIN VINTAGE/ANTIQUE ENGAGEMENT RINGS BY BAYA GATTER OF ETERNAL FINE JEWELS

  
  It all started with a simple email inquiry from a young man, who was a university student at the time. For months he was searching the internet for the perfect vintage engagement ring. After finding a sapphire/diamond ring, in our little cyber boutique, Eternal Fine Jewels, he was elated about the history, design and condition of the ring and knew that his "love" as he referred to the woman of his dreams, would treasure the ring just as much. Upon purchasing and receiving the ring, he said he would email me upon presenting his intended with it.
  
  Vintage/antique engagement rings hold a special place in the hearts of many and are often the ring of choice for many future brides or their intended grooms. For many couples, such a ring symbolizes the true meaning of their relationship; longevity, tradition, endurance and most importantly, their commitment to each other. As individual as these rings are, a couple may also see within such a ring the uniqueness of their own relationship, as well as their own deep and everlasting love as these rings represent eternal timelessness.
  
  Within the fast paced, over scheduled, overloaded lives we live today, there is a yearning for a time when life was simpler and these rings, from a by-gone era, are reminiscent of those days. A vintage/antique engagement ring for many future brides symbolizes a hidden history, a poignant emotional connection of a love affair of long ago and a new one beginning.
  
  The emotional connection to such a ring can
  be of a sentimental nature, especially if the ring belonged to a family member. When Prince William became engaged to Catherine Middleton he gave her his mother's, the late Princess Diana's, sapphire/diamond engagement ring because it was his way of making his mother a part of this most special occasion. "It was my way to make sure my mother did not miss out on today and the excitement that we are going to spend the rest of our lives together," Prince William shared with the world media upon the official announcement of their engagement. By giving Catherine the famous and glorious ring that Diana personally chose for herself, it would hold an endearing place in all their hearts.
  
  For many women who only wear and collect vintage/antique jewelry, it signifies their passion for cultural history since each era had its own style. These rings are over 50 years old and date back to the Victorian, Edwardian and Art Deco Periods. The various style periods make these rings stand out and the choices are quite vast so that a bride-to-be could choose her ring from the era she preferred.
  
  It's about personal style, individuality, originality, rarity, tradition, history, sentimentality and craftsmanship. These rings have stood the test of time since many are heirloom pieces that have been passed down from one generation to the next. Therefore, their quality, workmanship, strength and durability are proof of their longevity.
  
  A modern day, contemporary engagement ring does
  not have the history or sentimental value that an older engagement ring possesses. Today's rings are mass produced; you see similarly designed rings in many jewelry stores. Today, you walk into a jewelry store, choose the setting, style of diamond, and within a few days, walk out with a ring that another future bride can have replicated.
  
  As popular trends come and go every season, these classic engagement rings are timeless in their beauty. These rings were handmade with fine filigree work and delicate designs. Diamonds were meticulously handset. While many of these rings were very fine in design, others were very bold with geometric and symmetrical themes and set with vibrant gemstones—sapphires, rubies and emeralds. They were created by old time jewelers who used different techniques. Quality was superior as these rings were made by exceptionally skilled jewelers.
  
  To recreate such a ring today would be very costly and that is why an original vintage/antique engagement ring is more affordable. In many cases, especially for the budget conscious, they are more economical when compared to a brand new ring.
  
  Vintage and antique rings stand out from contemporary rings because of their diverse and intriguing designs. There is an unspoken beauty and mystery because of their historical significance. Their styles make them stand out when compared to the more common every day contemporary ring.
  
  The famous expressions, "diamonds are a girl's best friend" and "diamonds are
  forever", best symbolize the fascination, splendor and love affair associated with diamonds. Diamonds symbolize strength and since they last forever, they are the gemstone of choice to represent a couple's eternal love.
  
  Some of the old world diamond cuts include rose, old mine, single and old European cut. These styles of diamonds capture the style and character of a by-gone era. They were hand cut with very limited tools which was a very laborious task. Vintage diamonds have a more subtle glow compared to the brilliance of modern cut diamonds because of the different cutting methods of those eras. As well, the emphasis focused on their maximum carat weight.
  
  Today's diamonds with their modern cuts, emphasis on brilliance (sparkle) and size, and use of modern equipment and technology make for a substantially higher priced ring in today's marketplace.
  
  Vintage/antique engagement rings can be more affordable since a smaller diamond can appear bigger than its actual size because of the ornamentally decorated settings. These rings, from a by-gone era, are treasures to be found and cherished.
  
  Several months passed, when one day I received the promised email. The subject line read "She Said Yes." In his heartfelt email, my customer shared the details of his proposal and how much his fiancé loved the ring. He concluded his email by saying...
  
  "Thank you so much for connecting me with such a grand piece. It's just right, it has class, it has style, and it has a
  story behind it. All in all, perfect".
  
  We invite you to view antique and vintage engagement rings and more at Eternal Fine Jewels and check out their Facebook page at https://www.facebook.com/RainbowTrinket
  

  FEELING BLUE? SHOP RUBY LANE FOR ALL THINGS INDIGO

  
  R Young Antiques: American - English - Continental - Glass - Pottery - Porcelain - Other Sundries
  
  Blenko Sapphire Blue #8016S Vase
  
  A fine modern vase by Blenko Glass. It's a cylindrical form with a rounded top and bottom, designed by Don Shepard in 1980. It's Blenko #8016S, it's...
  
  The Three Graces: Jewelry of the Ages - Antique Jewelry Including the Georgian, Victorian and Edwardian Eras
  
  From Water to Sky - Enthralling Sapphire Bracelet
  
  With all the impact expected of a modern 20th century jewel, this bracelet stands apart from its brethren. Open work plaques of acid tested 18k ...
  
  Timeless Antiques: Fine Antique and Vintage Jewelry
  
  98 Princess Cut Diamond and Sapphire Wedding Set
  
  Very nice wedding set with a low profile wedding band that fits snugly against the engagement ring with an unusual band style. The engagement ring ...
  
  Classic Time: Vintage purses, jewelry and timepieces
  
  Christian Dior Simulated Sapphire Rhinestone Necklace
  
  What a fabulous necklace! Christian Dior bright gold plated double necklace that the center has emerald cut of simulated blue sapphires in gradually ...
  
  The Vintage Jewelry Boutique: Your Source for Vintage Jewelry, Collectibles Accessories
  
  Guilloche Enamel Sapphire Blue Dresser Jars Germany
  
  A lovely vintage vanity set of two guilloche enamel dresser jars signed Germany. Gorgeous sapphire blue enamel lids on copper. The larger jar is ...
  
  The Vault Fine Antiques Estate Jewelry: We Specialize In Quality Antiques Estate Jewelry From The Victorian Art Nouveau Era
  
  Handsome Pair Of Vintage 14K Lucien Piccard Sapphire Cufflinks
  
  This is a very handsome set of vintage gent's cufflinks. They are 14k white gold and set with approximately 6 carats of high quality Ceylon sapphires....
  
  Lake Girl Vintage: If It Sparkles, Shines, Twinkles or Ticks, It's Here!
  
  G A Scheidt Sterling Guilloche Enamel Cigarette Case, Natural Sapphire Clasp
  
  Vienna, 19th Century This is exquisite, simply exquisite. An outstanding example of the work of Scheidt, the leading silver enamel artist of the ...
  
  Whitmer-Hammond Antiques: Specializing in Antique Jewelry, Vintage Jewelry Fine Silver
  
  Estate 10K WG Diamond Sapphire Heart Pendant
  
  Being offered is this delightful heart shaped pendant, channel set with 10 baguette sapphires and 5 diamonds, all genuine gemstones. Stamped on the ...
  
  Blue Dolphin Antiques: The ultimate in Fine Antique Furniture Lighting Nautical Paintings Porcelain Glass
  
  Vanity Set Sapphire Blue Enamel Brush Mirror Shoe Horn Perfume Etc
  
  In sapphire blue Gouache Enamel, is this spectacular Vanity Set. The set consists of 9 pieces ,marked Germany set into a bronze frame with a great ...
  
  Vintage Parures: Old Hollywood Bling Be The Diva You Dream About When Only The Best Will Do
  
  Massive Juliana Topaz and Sapphire Butterfly Brooch
  
  A wonderful addition to anyone who has a butterfly collection. This will be the grand dame of all. Jaw dropping sapphire blue narrow navettes and ...
  

  TRENDSPOTTING - EMBERGLOW AND DEEP TEAL: FASHION FORWARD COLORS FOR FALL

  
  Holly Cottage Designs: Celebrating Feminine Style!
  
  Aflame Earrings - Red Floral Lampwork Beads with Gold Glitter
  
  Gorgeous bright orange-red flowers float over a base of sparkling gold in these beautiful beads from Deanna, one of my favorite lampwork artisans! I ...
  
  Jordy B Collectibles: Quality Vintage Jewelry at Reasonable Prices - New Unique Items Added Daily
  
  Vintage Enamel Flower Brooch w Green, Teal, Deep Pink Colors
  
  Please Note: FREE shipping on all combined jewelry orders of $50.00 or more @ Jordy B Collectibles. This is a very pretty and somewhat different ...
  
  Vintage Sparkle - Antique and Vintage Jewelry: Antique and Vintage Jewelry - Fine, Costume, Cocktail, and Collectible Jewelry with History
  
  Large Victorian Leda The Swan Cameo On Red Coral Sterling Bracelet
  
  A fabulous antique Victorian bracelet, dating to the mid to late 1800s, and in superb condition. Featuring six rows of deep orange-red branch coral ...
  
  Vintage Lizzie: Specializing in vintage costume jewelry also occasional antiques and collectibles
  
  Vintage 1940's French Turquoise Crystal Cluster Necklace
  
  This is extraordinary.. in teal or turquoise colored crystal. Ornate open filigree brass clasp decorated with crystals. Measures 16 L ..cluster is ...
  
  Old Attic Place: Specializing in Hand Painted China and other Vintage Treasures
  
  Brauer Handpainted Red Tiger Lily Bowl Artist Signed
  
  This beautiful handled bowl features bright orange-red tiger lilies, green leaves, and lots of heavy gold gilding. It is hand painted and artist ...
  
  Best Kept Secrets: Explore my finds of Antique Vintage Jewelry, Sterling Silver, Antique Books much more
  
  Vintage Victoria Austria Teal Green Gold Portrait Cake Plate
  
  This is a wonderful scene of Maiden's and Cherub dancing that is beautifully captured by the artist, Kaufmann.The 9 1 2 round handled cake plate is ...
  
  The More the Merrier: Vintage Jewelry: An eclectic mix, from Victorian to Mexican silver to rhinestones You can never have enough jewelry!
  
  Huge cherry amber bead necklace 118 grams!
  
  Really impressive necklace of transparent cherry amber beads. They tested positive using the static test. The necklace weighs 118 grams, heavier than...
  
  Dorland Antiques: Catholic Medals Statues Religious Art Antiques Jewelry
  
  Vintage Indian Sari Teal Green Silk Fine Textiles Fabric of India
  
  Offering for sale a lovely vintage Sari of silk from India. This one features teal green silk with a woven tree of life design of navy, pink, purple ...
  
  The Schreiner Jewels Showcase: Specializing in Fabulous Schreiner Similar Vintage Couture Jewelry!
  
  Glowing Orange Satin Glass Brooch And Earrings
  
  Absolutely perfect with fall fashions, this vivid orange brooch set glows like embers in a fall campfire. The brooch is large at 2 and 3 eighths ...
  
  Easterbelle's Wonderland Emporium: Carefully Curated Extra Special Jewelry, Accessories, Collectibles A Few of Your Favorite Things!
  
  Darling Schiaparelli Cloche Hat with Camel-Brown Felt
  
  After giving us innovations like the wedge heel and "Shocking Pink", Schiaparelli's legacy lives on today in rare and exquisite items like this ...